What are hotel management applications, and which ones are the best to use?
What are applications for hospitality management?
Hotel management apps are software tools that make the everyday running of your property easier. They enable you to automate processes and expand your capabilities to achieve business goals.
Some of the tasks they’ll help your hotel with include making more money per booking, improving guest feedback and review scores, improving guest communication and experience, boosting direct bookings, and more.
Why is app technologies critical to your hotel's progress?
Apps are becoming extremely important for your hotel to deliver on its promise of quality. As the hotel and travel industries attempt to wrestle back control post-COVID-19, it’s important to do everything possible to get back on top.
Your guests expect a personalised and convenient experience, and apps allow you to adapt to this growing need by prioritising data, technology, and connectivity.
They improve your ability to know what guests want and to provide the appropriate services. The tradition of limiting service and interaction to just your hotel staff and physical property is being outgrown by the ability of technology to automate and make many processes easier for guests.
What advantages do apps offer for managing reservations or visitor experiences?
Apps for hotels are frequently made to supplement and improve the ways in which you welcome, look after, and profit from your visitors.
This could include direct booking plug-in applications like Triptease that increase the capabilities of your booking engine and lessen your reliance on OTAs. Another option is a mobile app that enables self-service for visitors, such as through remote check-in.
The comprehensive range of applications for hotel management at your establishment includes:
1. Customer service and communication -
Your customers are more than simply a source of revenue; they also have the potential to serve as brand ambassadors. You can stay on top of communication and personalization with the aid of apps.
2. Upselling -
Any move your hotel takes should, first and foremost, benefit the guests. However, if there are ways to boost revenue as well, all the better. The success of your efforts will depend on the frequency, tone, and timing of your upsells. Make sure the accommodations you give are suitable for the times, such as a room without "neighbours."
3. Management Of Reputation -
Without a well-established and favourable online reputation, your hotel won't be able to book as many reservations as it needs to be profitable. There are apps that can make the procedure hassle-free.
4. Registering And Using Contactless Technology -
Utilize apps to streamline and secure the check-in process. The desire for more time efficiency grows as travellers become more time-efficient. They desire more convenience as it is provided to them. One of the most crucial areas where this may be improved is check-in and check-out.
5. Transportation Services-
Transport services are increasingly crucial to guests since they are convenient, safe, and on time. The trip to your location is a part of the customer experience with your hotel. Numerous apps can assist you in planning services for your visitors and staying in touch with them while they are travelling.
Additionally, if you use applications to manage your property, you'll be more effective overall, have more flexibility with technological integration, and have more access to information and analysis.
What are some of the top hotel-specific apps?
Visit SiteMinder's Hotel App Store here for a comprehensive overview of the top apps for your hotel.
A few instances of top-notch applications are:
- Upselling : GuestJoy
- Beonprice: Revenue Control
- Review and reputation management : Duve
- Contactless experience : EasyWay
- Bookboost : Messages for visitors
- CRM and marketing : GuestPro CRM
- Keyless entry : Chekin
Which app is best for you will depend on the unique characteristics of your hotel and the objectives you have in mind. Each app has its own set of strengths and disadvantages.